Sarah Renz
Consumer Activation  & Brand Strategist 

Sarah's successful marketing career has been about developing relationships and delivering exceptional work for Fortune 500 clients including Western Union, Staples, McDonald's, Johnson & Johnson, Nike, Motorola and GlaxoSmithKline. She's unflappable. An excellent project manager and creative problem solver, Sarah offers endless solutions to her clients' creative challenges. She's able to lead, translate and meld business objectives and concepting into memorable environmental, digital and consumer experiences. Clients love Sarah because she's dedicated and detail oriented, and she has a track record for delivering results on strategy, on time and on budget.

SCOTT GOETZ
SPONSORSHIP & EXPERIENTIAL CAMPAIGN ACTIVATION

Scott is a proven leader used to working in dynamic environments with blue chip brands including BMW, Audi, Coca-Cola, GlaxoSmithKline, and Sprint.  For over 12 years Scott led BMW's experiential marketing programs as an agency partner developing some of the most successful programming in the brand's history.  He has an extensive background in strategy, sponsorship, events, and experiential marketing over a 20+ year career.  Scott is team-focused, results-driven, and self-motivated with a track record of exceeding ROI expectations.  During his career, Scott has developed and managed programs on large and small scales with budgets ranging from multi-millions to tens of thousands. 

Phil Loftus
Shopper Marketing Expert & CPG Strategist

Phil has spent 30+ years building and growing brands, client business and leading teams with exceptional results through innovative brand launches, retention and brand building initiatives. Most recently Phil led the got milk?  campaign which drove 3% of total milk volume and continues to help stem category decline.  He worked to develop a new way to increase sales by bringing milk to 38 million food insecure individuals via the Feeding America Great American Milk Drive.  This effort has generated over 14 million servings of milk since inception.  

Phil has deep Beverage Category experience including Spirits, Beer and CSD’s, crafting channel and shopper programs for both On and Off Premise markets.  Phil is a Shopper Expert and has won over 40 Beverage Dynamic awards for Displays, Merchandising and POS. He managed the Chocolate and Seasonal business for M&M Mars. He led the development of Snickers, Twix, Skittles, and Starburst brand national promotions, including a national NFL tie-in with Snickers Hungriest Player. 

Sam Karow
Media Planner & Dynamic analytics

Sam’s experience marks 20 years of success in consulting, training and building innovative, award-winning marketing programs for consumer goods, retail and travel that surpass brand and business goals, and exceed client expectations. Sam understands the roles of consumer-centricity and analytics in advertising as well as dynamic digital messaging, data strategy and measurement. He is an asset to any brand looking for marketplace exposure. 

Shannon Belmont
Creative Design & Project Management

Shannon is known for a creative yet sensible approach to design. Her experience covers developing and executing integrated design projects for print, environmental and digital communications. You name it, she's done it—marketing, advertising and direct mail, corporate identity, collateral, branding, logos, web banner ads, annual reports, newsletters, brochures, POP, event materials, signage, and more—from initial concepts through production. Shannon also designs wedding invitations, stationery and holiday greetings for friends, families & clients.

Jennie Freda
Data Analytics & Digital Strategy

Jennie is celebrated as a keenly insightful marketer - passionate about using data-driven insight to drive impactful campaigns. While digital is her passion, her marketing background is rich and diverse. She’s managed national marketing programs, partnership negotiations, retail and event promotions, print production, POS and direct mail. She’s managed it all.  Balanced and energetic - count on her to tame chaos, solve problems and drive business results.

jim dudley

award-winning copywriter & Strategist

As a marketing professional at some of the biggest and best agencies in Detroit, Jim Dudley has used his love of creativity and technology to tell stories with words and imagery for some of the most iconic brands in the world: Chevrolet, Ford, Audi, Volkswagen, and Chrysler, to name a few. Jim brings passion and experience to every project he works on to help his clients achieve their business goals. And his current grasp of trends in culture and technology make him a valuable leader, thinker and brand steward for companies committed to excellence in all levels of marketing and communication.

Cindy Hamilton
Public Relations & Global sports positioning

A veteran of high-profile brand and agency environments, Cindy is a seasoned integrated marketing professional with 15 years of experience and a portfolio of publicity and social media successes. Her current projects include Nike, the Bank of America Chicago Marathon, adidas, the Big Ten Network and the Red Bull Wings for Life World Run. Before becoming independent, Cindy drove media relations, social media, influencer marketing and community relations for Nike North America. Key highlights include segments on the Oprah Winfrey Show, leading communications for a joint event with First Lady Michelle Obama and Nike CEO Mark Parker, full-page sports coverage in the Chicago Tribune, the debut of @nikechicago and leading a group of media and influencers to barnstorm Soldier Field for the launch of the Nike+ Fuelband. Cindy and Sarah collaborated on numerous activations including the buzz campaign and store opening in Chicago for Nike. Prior to Nike, Cindy managed communications for Comcast, Microsoft, Warner Bros. Home Video, Sears, and Netflix with Edelman PR.

Jennifer Talbot
Environmental Installations & Design

Jennifer's unique skill set as an artist and trained observer allows her to offer creative strategy to develop innovative solutions and experiences for clients. Jennifer is a designer, brand and marketing maven that has started and run two successful businesses in the past 8 years. She has managed varied accounts soup to nuts; from relationship establishment and maintenance, new business development, research, brand development, creative concepting of cutting edge initiatives, budgeting, and successful execution of every detail in between. Jennifer's success is built by her ardent self-discipline, flawless execution and unmatched creative foundation for fresh ideas. She is recognized for her design by Interiors Chicago, NS Magazine, House Beautiful & Modern Sanctuary.